
About the Book
VIRTUE
“Virtue is the type of story book lovers look forward to reading, one that has you rooting for the Sheroes and heroes, and leaves you with hope for the future.”
Suzanne York, Transition – Earth
“An Epic for our times…. A Fast-paced, stylish saga of the modern age, the challenges it Confronts, and the moral dilemmas it must solve.”
Julian Cribb, Author, How to fix a Broken Planet

About the Author
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VIRTUE
Virtue is contemporary adult fiction that reflects the dysfunction and the promise of life in the 21st century. Virtue inspires with a reassuring blend of courage, compassion, and redemption.
Daria Kocanova, a 27-year-old Czech anthropologist, shares an intimate, open relationship with Angelika Grunberg, her wealthy female patron from Germany. Daria divides her time between studying Bonobos in the African Congo and working to elevate uneducated women in Haiti and Ethiopia. Daria finds love with Marc Wren, an American doctor, committed to caring for indigent people in Haiti and Ethiopia. Then, unexpectedly, Daria crosses paths with Greg Hammond, a conservative American media mogul, who falls in love with her. Daria’s compassion and decency helps Greg find the goodness in his own heart. As Greg remakes his own life and the direction of his media empire, his half-sister and her contemptuous, self-absorbed son play dirty to take control of the business.
Virtue Reviews
“A VERY ENTERTAINING READ WITH SOME SERIOUS SPICE BLENDED INTO A STORY THAT INSPIRES AS WELL AS INFORMS.”
JOAN DIAMOND, STANFORD MAHB
‘Geoffrey Holland is a brave and cogent voice on the virtues we need to cultivate in today’s madness. His book, Virtue, offers a clarion call to a more sane world, including respecting the rights of the female half of humanity.’
William Halal, Author, Beyond Consciousness
“I read Geoffrey Holland’s manuscript for his novel “Virtue” in one sitting. It is to my mind a major best-seller and film waiting to happen. Moreover, it is – as the title suggests – a story people otherwise despondent in a world of crashing values and ecosystems, will want to embrace: incredibly entertaining, enormously powerful in terms of sheer content, messaging, memes and originality. It sets a new standard for a positive paradigm in a world obsessed with all the horrible news.”
Michael Charles, Tobias,Writer/Producer, Voice of the Planet
“A Captivating and Nuanced Exploration Virtue is a masterfully crafted story that delves into the complexities of human ambition, relationships, and moral dilemmas. Geoffrey Holland’s characters are deeply relatable, and his narrative weaves a tapestry of emotion and intellect that lingers long after the last page.”
Jane Doe, Bestselling Author of Life Unwritten
“A Riveting Journey Through Power and Compassion Geoffrey Holland has given us more than a novel Virtue is an experience. This remarkable work combines corporate intrigue, heartfelt relationships, and global challenges to create a story that is as compelling as it is enlightening.”
John Smith, Editor, Global Fiction Review
“A Tale That Resonates Across Cultures and Time Virtue is a profound exploration of the human condition, offering a striking commentary on ambition, family, and redemption. Holland’s vivid storytelling is a rare blend of intelligence and heart, making this a must-read for anyone seeking a story with depth and impact”.
Dr. Emily Carter, Professor of Literature and Cultural Studies
“This book is much more than a story; it’s an exploration of human ambition, morality, and redemption. Geoffrey Holland’s writing is sharp, vivid, and utterly captivating. I found myself reflecting on its themes long after finishing. It is truly unforgettable.”
James Patterson, teacher and book club leader
“I was completely drawn into the lives of the characters in Virtue. The story’s powerful themes of family, power, and resilience resonated with me. Holland weaves a tale that is both deeply moving and inspiring. It’s one of the best books I’ve read this year.”
Sophia Grant, literary enthusiast
“Virtue kept me hooked from the very first page. The characters felt so real, and the story was packed with twists and emotional depth. Every chapter pulled me in deeper. It’s a must-read for anyone who loves thoughtful, engaging fiction.”
Emily Rogers, avid reader and book blogger
“A VERY ENTERTAINING READ WITH SOME SERIOUS SPICE BLENDED INTO A STORY THAT INSPIRES AS WELL AS INFORMS.”
JOAN DIAMOND, STANFORD MAHB
‘Geoffrey Holland is a brave and cogent voice on the virtues we need to cultivate in today’s madness. His book, Virtue, offers a clarion call to a more sane world, including respecting the rights of the female half of humanity.’
William Halal, Author, Beyond Consciousness
“I read Geoffrey Holland’s manuscript for his novel “Virtue” in one sitting. It is to my mind a major best-seller and film waiting to happen. Moreover, it is – as the title suggests – a story people otherwise despondent in a world of crashing values and ecosystems, will want to embrace: incredibly entertaining, enormously powerful in terms of sheer content, messaging, memes and originality. It sets a new standard for a positive paradigm in a world obsessed with all the horrible news.”
Michael Charles, Tobias,Writer/Producer, Voice of the Planet
“A Captivating and Nuanced Exploration Virtue is a masterfully crafted story that delves into the complexities of human ambition, relationships, and moral dilemmas. Geoffrey Holland’s characters are deeply relatable, and his narrative weaves a tapestry of emotion and intellect that lingers long after the last page.”
Jane Doe, Bestselling Author of Life Unwritten
Courtney LeTourneau Review
Virtue by Geoffrey Holland is an engaging work of fiction that not only delivers a captivating read you don’t want to put down, but also a strong message about the state of our world. By the time I was finished reading, I was connected to the characters and found myself questioning my own world view. Rarely does a work of fiction cause me to step back and take a long, hard look at our current reality, but that’s what this book did for me.
The book starts out by introducing our main character, Greg Hammond. He is the CEO of Starling Worldwide, a massive media corporation that controls a global network of TV broadcast news outlets. Starling is one of a handful of corporations that decide what we as a collective society are fed through the airwaves. Greg is focused on one thing: profitability. Like so many humans, he thoughtlessly destroys the Earth’s resources for his own personal comforts. Then, he is struck down by a medical emergency. His life is almost ended in an instant, and as he is recuperating, he realizes despite his massive wealth, he is a poor man. He has no close family except his father, who upon learning about his son’s medical emergency has a stroke and loses his own ability to speak. Greg has no wife, no children, no people close to him, who actively care about him. He has his loyal assistant Michael, and his shareholders. They mostly care about his ability to earn them money. Greg realizes if he continues to live his life joylessly, chasing the dollar, he will likely never know genuine happiness.
In the shadow of Greg’s current crisis, his half-sister Lydia and her son Andre are eager to seize control of the Starling empire. They own pieces of it, but as long as Greg’s father is on his side, they have no way to take control. Throughout the novel, they consistently attempt to take control, especially as they see Greg’s moral compass strengthening and his singular focus on profit and money weakening.
Then there is our female protagonist, Daria. She is a complex and fascinating character and I empathized with her immediately. Her worldview is the opposite of Greg’s worldview. She is a passionate humanitarian who spends her life giving of herself to others. She works tirelessly to raise money to support her causes around the world. She has a new project to support: empowerment for women in third-world countries through education. She collaborates with the Equitable Health Alliance, an organization FOUNDED by world class humanitarian, Dr. Marc Wren. Daria is enamored with Dr. Wren’s heroic efforts. She is on a mission to fund his personal agenda as well as implement her own strategies and ideas.
When Daria and Greg Hammond first meet, it seems to be a convergence of complete opposites. But they are both instinctively drawn to each other. Daria is put off by everything Greg stands for. In Daria, Greg finds his reason to change his priorities.
Daria’s ability to encourage change in a single person speaks volumes about what we can do to facilitate change in our own world. I finished this book feeling sad about how little I knew about the problems that plague not only other disadvantaged countries, but problems in our own backyard. Too many people prefer celebrity gossip over news of the real issues affecting our world. We are self-absorbed, and the news outlets do a great job of keeping us tethered to a fear-inducing, mind numbing news cycle that discourages the asking of questions. This book left me asking questions. I was captivated with the author’s ability to deftly create a work of fiction that was not only a very entertaining read, also made me look at our place in this world. We humans can do better. We must do better.
Holland’s writing is detailed and imaginative. I was able to connect to the characters in a real way and felt sad after the story was over, as I would not be able to follow them on any more adventures (Sequel, please!) His use of dialogue also felt natural. It was as though I was in the room, listening in on each conversation. I simply could not put it down.
Reviewed by Courtney Letourneau
Latest Blogs
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That’s a Good Thing ‘…from so simple a beginning, endless forms most beautiful and most wonderful have been, and are being evolved.’ – Charles Darwin, Origin
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By Geoffrey Holland “A feminist is anyone who recognizes the equality and full humanity of women and men.” Gloria Steinem For humans to save ourselves from
The Shame that Goes with Killing for Fun By Geoffrey Holland For humans, there was a time when hunting and killing animals was about survival. It
Our Obligation to Future Generations By Geoffrey Holland The biosphere we all depend on is failing. The evidence is overwhelming. It’s getting worse by the day.
A Transformative Pathway to Remaking Ourselves in the Best Way “The past is an old armchair in the attic, the present an ominous ticking sound, and
That’s a Good Thing ‘…from so simple a beginning, endless forms most beautiful and most wonderful have been, and are being evolved.’ – Charles Darwin, Origin
The Earth System Treaty A Worthy Path to Human Redemption By Geoffrey Holland The ‘Big Picture’ for humanity comes down to ten massive threats to our
By Geoffrey Holland “A feminist is anyone who recognizes the equality and full humanity of women and men.” Gloria Steinem For humans to save ourselves from
The Shame that Goes with Killing for Fun By Geoffrey Holland For humans, there was a time when hunting and killing animals was about survival. It
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